![]() ![]() We dock to their timelines and align to their communication plans. We work with them on timing, how we can help them optimize… there’s a group in my organization called Advanced Technology Group which works with these developers on Xbox One X. We want to align with their messaging and what they want to say, when they want to say it. When he was pointedly asked if marketing deals are keeping Xbox from making a statement on those two games’ Xbox One X enhancements, if there are any, he refused to answer the question, before saying, “I would say, we work with those developers all the time. Speaking to Eurogamer, Xbox’s Mike Ybarra talked about this very topic, stating, “I’d say we are working with all developers, including the ones you named to make sure the best versions are on Xbox One X and it’s up to them when they want to actually talk about what, if anything, they are doing.” ![]() That can either mean that the games won’t be Xbox One X enhanced, or that they won’t be allowed to have their Xbox One X enhancements be marketed. There will be over 100 Xbox One X enhanced games- but some of the biggest titles, such as Destiny 2 and Call of Duty: World War 2, are conspicuously missing from that list, something that many have attributed to the games having Sony marketing deals. ![]()
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